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Somers Design Deutsch

Websites for trade businesses

Painters · joiners · electricians · plumbers · roofers

Your customers search on their phones, often under time pressure. A good website for a trade business shows in seconds what you do, where you work and how to reach you. We build it as a demo in 48 hours – you only pay once it fits.

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Yellow folding rule, carpenter's pencil and wood shavings on a workbench

01Search

How your customers search

  • painter + town
  • emergency plumber
  • joiner fitted wardrobe
  • electrician near me

Anyone searching like this wants to know three things: Do you do this? Do you work in my area? How quickly can I reach you? A website that answers these questions on the first screen gets the enquiry.

02Measurements

What belongs on the site

  1. 01

    Each service explained

    Every important service gets its own subpage. A “bathroom renovation” page is more likely to be found for that search than a sentence on the home page.

  2. 02

    Service area in the text

    Towns and districts you work in, clearly named – not just hidden in the address.

  3. 03

    Project photos

    Finished work and before-and-after, large and quick to load. For trades, the strongest proof there is.

  4. 04

    Call in one tap

    Phone number tappable on every page, WhatsApp and a short enquiry form if you like.

  5. 05

    Emergency service kept separate

    If you offer an emergency service, it gets its own section that is visible immediately.

  6. 06

    Trust

    Master craftsman status, guild membership, years in business and reviews with their source – where customers look for them.

03From the workshop

What it can look like

Screenshot of the website CamTech Germany
Live project

CamTech Germany Security technology

Trades & technology · Düsseldorf

Website for a security technology business in Düsseldorf. Separate pages for video surveillance, alarm systems, door intercoms and rental systems for building sites, separate entry points for private customers, businesses and building sites, a guide on choosing cameras, night vision and the legal situation, and a contact form. The location map only loads after consent, and the fonts are hosted on the company's own server.

  • Service pages
  • Guides
  • Map only after consent
  • Contact form
Open website (opens in a new tab)
Screenshot of the website Tischlerei Eichenwald (sample project, fictional business)
Sample project · fictional business

Tischlerei Eichenwald

Trades

A site that lets you feel the craft. The history grows ring by ring like a tree, customers choose between oak, walnut and ash in the wood library, and in the “Assembly” chapter a cupboard comes together step by step as you scroll – from measuring up to installation. Plus pieces as a sideways strip, a workshop journal with a margin column and an enquiry in just a few clicks.

  • Tree rings
  • Assembly on scroll
  • Wood library
  • Enquiry
Open website (opens in a new tab)

04Good to know

Little effort for you

You are busy on site, not at a desk. To get started, a short phone call, your logo and a few photos of your work are enough. We take care of the text, structure and technology. Many of our clients invest less than two hours of their own time in the project overall.

Pricefrom €990one-off · first year of care included · paid only when you're satisfiedAll prices

05Questions

Questions from your industry

I hardly have any good photos. Does that still work?

Yes. Phone photos of finished work are often enough; we select and edit them. To start with, we work with selected mood images and add your photos bit by bit.

Do I need a subpage for every service?

For the services that earn you your money, yes. In the first conversation we plan with you which ones they are and how many pages are worthwhile.

What does a website for a trade business cost?

From €990, one-off. In the first year hosting and care are included; after that no base fee, or care from €29 a month, cancellable monthly. We give you the exact price after the first conversation – you only pay once you're satisfied.

How can we help you?

Write to us – we will get back to you within 24 hours with an honest assessment.

Bon Im, owner

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